Turning Dreams into Reality: Our Triumph at the Online Impetus Case Competition
KATAYANI KASHYAP
I SEM
MBA (2024-26)
SIBM, NOIDA
This quote perfectly encapsulates my journey, and it’s especially poignant as I reflect on a significant
milestone recently achieved by my partner, Devareddy Spoorthi Keya, and me. We secured 3rd place
in the Impetus Case Competition, hosted online by the prestigious Indian Institute of Management
Bangalore. This achievement marks not just a victory but a testament to the power of action in
turning aspirations into tangible results.
From the moment I embarked on my business school journey, I was excited by the prospect of diving
into case studies and competitions. The Impetus Case Competition was particularly appealing due to
its focus on addressing the gender gap in the workplace—an issue I am deeply passionate about.
Although the competition was held online, the virtual format presented its own set of challenges
and opportunities.
The competition core challenge was to identify and address the struggles faced by women in
professional settings and propose innovative solutions to bridge this gender gap. Our approach
involved a thorough analysis of existing barriers, extensive research, and a deep dive into best
practices for promoting gender equality.
We began by analyzing data and gathering insights on the key issues affecting women in the
workplace. This involved reviewing existing literature, interviewing industry experts, and
synthesizing information to develop a comprehensive understanding of the problem. Crafting a
solution required us to think creatively and develop strategies that were not only innovative but also
practical and implementable.
When the results were announced, discovering that we had secured 3rd place was an exhilarating
moment. It was a recognition of our hard work and determination, and it affirmed that our approach
and ideas had made a significant impact. This achievement was a proud moment for us, reflecting
the successful culmination of our efforts in a challenging virtual environment.
I am immensely grateful to the Symbiosis Institute of Business Management, Noida, for their
unwavering support throughout this journey. Special thanks go to our director, Dr. Vandana Ahuja
ma'am, and Dr. Ritesh Dwivedi sir, along with all the faculty members. Their guidance and
encouragement were crucial in helping us navigate the complexities of the competition and achieve
our goals. As I look ahead, I am filled with excitement for future opportunities. It has reinforced my
belief that with determination and action, even the most ambitious dreams can become reality.
This achievement is just a stepping stone, and I am eager to continue pursuing new challenges and
making a positive impact. The journey from dreaming to achieving has been transformative, and I
am looking forward to what comes next with renewed enthusiasm and a sense of purpose.
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